This strategically located parcel (or site) sits directly on SC Highway 90, a key east-west corridor in rapidly expanding Horry County, offering excellent visibility and accessibility. Positioned northeast of downtown Conway and near key amenities like the Horry County Solid Waste Authority facilities, the property benefits from a mix of rural charm and accelerating development momentum ideal for retail, service-oriented businesses, office, light industrial, or future residential-supporting commercial uses. Prime Highway Frontage with Strong Traffic Exposure SC Highway 90 serves as a vital artery connecting Conway to the northern Grand Strand areas, including quick access to SC 22 (Conway Bypass) for beach-bound travelers and commuters. The route sees substantial daily vehicle movement, with segments in the broader Highway 90 corridor experiencing growing volumes due to ongoing regional expansion. Nearby comparable corridors (e. g., closer to International Drive intersections) reflect high exposure, and this location captures commuter, local resident, and through-traffic flow perfect for businesses that thrive on consistent visibility and drive-by customers. Explosive Residential Growth Driving Demand Horry County, including the Conway area, ranks among South Carolina's fastest-growing regions, with projections showing continued strong population increases through 2042 (adding over 200,000 residents county-wide in long-term forecasts). Conway itself is a hidden gem for homebuyers in 2025-2026, boasting median home prices around 285,000 far more affordable than coastal Myrtle Beach while attracting families, professionals, and retirees. The Highway 90 corridor is experiencing tremendous residential construction, with national builders delivering new subdivisions and communities nearby. This surge in housing creates immediate demand for supporting commercial services: restaurants, convenience retail, medical/office, auto services, and more. The area's proximity to downtown Conway (just minutes away) and easy access to Myrtle Beach (via SC 22) positions 915 Highway 90 to capitalize on this boom. Whether you're an investor eyeing development potential, a business owner seeking a high-traffic site, or looking to establish a presence in one of the Grand Strand's hottest growth zones, this property delivers unmatched value in a market primed for appreciation. Contact me today for pricing, survey details, zoning confirmation, or to schedule a site tour opportunities like this along Highway 90 don't last long in today's dynamic Horry County market